
Humble Group AB (publ) (HUMBLE.ST)
ValueMarkers Composite Index
68% below intrinsic value ($3)
Humble Group AB (publ) (HUMBLE.ST) — VMCI valuation read
Humble Group AB (publ) (HUMBLE.ST) carries a VMCI composite of 52/100, 2 points above the Consumer Defensive sector median of 50. Among mid-cap names, that gap places HUMBLE.ST in the top third on the five-pillar weighting (Value 35%, Quality 30%, Integrity 15%, Growth 12%, Risk 8%).
The HUMBLE.ST insider tape has been silent for the past 30 days on Form 4. Where executives neither buy nor sell, the bull and bear cases lean harder on filings cadence and the next earnings line.
**Investor frame.** Value reads HUMBLE.ST trades at 24.0x earnings, 33% above the Consumer Defensive median of 18.0x, which compresses or extends through the 11.0x EV/EBITDA versus a Consumer Defensive 12.0x. Quality: ROIC of 14.0% sits 4.0pp above the Consumer Defensive median (10.0%). Risk: net debt to EBITDA of -0.9x leaves covenant headroom, the line to track on Humble Group AB (publ)'s next 10-Q.
HUMBLE.ST fell 3.8% over the trailing 7 days, with a +5.2% read on a 30-day basis.
Humble Group AB (publ) develops and markets sugar reduction solutions for the food, and beauty and health markets in Sweden. The company provides oral care, baby and feminine care, bath and body care, and household cleaning products; cosmetics, beauty, and wellness products; medical devices and dermatological products; fitness clothing, tools, supplements, and sports nutrition products; chocolate and sugar confectionery products; sauces, jams, and syrups; plant-based gums and lozenges, sweets, organic staples, natural remedies, spices and spice mixtures, sweetened fibres, and groceries, as well as bars and granolas and candles; and snacks, such as protein bars and protein chips, functional drinks, and dietary supplements. It sells its products under The Humble Co., Eco By Naty, True Gum, Wellibites, The Healthy Co, Pro! Brands, Jalofoods, Pändy, Tweek, The Eco Gang, Green Star, Vitargo, Golden Athlete, Amerpharma, Carls-Bergh Pharma, The spice house in Ljung, Grahn's Confectionery, Delsbo Candles, FancyStage, Ewalco Holding, Bayn Solution, Go Superfoods, La Praline Scandinavia, Lev Diet, Grenna Polkagriskokeri, Bars i Gråbo AB, First Class Brands of Sweden, Green Sales, Nordfood International, Beson, Marabu, Medicanatumin, and Franssons Confectionery brands. The company was formerly known as Bayn Group AB (publ). Humble Group AB (publ) was incorporated in 2009 and is headquartered in Stockholm, Sweden.
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