Shangri-La Asia Limited (0069.HK)
ValueMarkers Composite Index
71% below intrinsic value ($2)
Shangri-La Asia Limited (0069.HK) — VMCI valuation read
Shangri-La Asia Limited (0069.HK) carries a VMCI composite of 49/100, 2 points below the Consumer Cyclical sector median of 50. Among mid-cap names, that gap places 0069.HK in the bottom third on the five-pillar weighting (Value 35%, Quality 30%, Integrity 15%, Growth 12%, Risk 8%).
The 0069.HK insider tape has been silent for the past 30 days on Form 4. Where executives neither buy nor sell, the bull and bear cases lean harder on filings cadence and the next earnings line.
**Investor frame.** Value reads 0069.HK trades at 16.0x earnings, 11% below the Consumer Cyclical median of 18.0x, which compresses or extends through the 11.0x EV/EBITDA versus a Consumer Cyclical 12.0x. Quality: ROIC of 14.0% sits 4.0pp above the Consumer Cyclical median (10.0%). Risk: net debt to EBITDA of 1.4x leaves covenant headroom, the line to track on Shangri-La Asia Limited's next 10-Q.
0069.HK rose 3.2% over the trailing 7 days, with a -22.1% read on a 30-day basis.
Shangri-La Asia Limited, an investment holding company, develops, owns/leases, operates, and manages hotels and associated properties worldwide. It operates through four segments: Hotel Properties, Hotel Management and Related Services, Investment Properties, and Property Development for Sale. The company develops, owns, and operates office and commercial properties, and serviced apartments/residences; and operates restaurants and amusement parks. It is also involved in the hotel ownership, and property rental and sale business; and property investment, as well as wines trading activities. The company operates hotels under the Shangri-La Hotels and Resorts, Kerry Hotels, JEN by Shangri-La, Traders Hotel, Rasa, Summer Palace, and Shang Palace, as well as CHI, The Spa at Shangri-La brand names. As of December 31, 2021, it had equity interests in 80 operating hotels and 3 hotels under operating lease with 35,154 rooms. Shangri-La Asia Limited was founded in 1971 and is headquartered in Quarry Bay, Hong Kong.
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