DAPS Advertising Ltd. (DAPS.BO)

DAPS Advertising Ltd. (DAPS.BO) — VMCI valuation read

Across 120 indicators, DAPS Advertising Ltd. (DAPS.BO) lands at VMCI 65/100. The Communication Services sector median is 50, so the 15-point above-median read is the active comparison. Pillar weighting on the score: Value 35%, Quality 30%, Integrity 15%, Growth 12%, Risk 8%.

No material Form 4 disclosures landed on DAPS.BO in the past 30 days. Quiet insider tape removes one signal source; the active reads stay with the trailing-twelve-month financials and the next 10-Q.

**Investor frame.** On Value, DAPS.BO trades at 27.0x earnings, 50% above the Communication Services median of 18.0x; the EV/EBITDA delta of -2.0x reinforces that single line. On Quality, ROIC of 9.0% trails the Communication Services median (10.0%) by 1.0pp. On Risk, net debt to EBITDA of 2.4x is the rate-sensitivity line to watch for DAPS.BO on the trailing balance sheet.

DAPS.BO fell 1.7% over the trailing 7 days, with a -21.2% read on a 30-day basis.