Macromill, Inc. (3978.T)
ValueMarkers Composite Index
39% below intrinsic value ($13)
Macromill, Inc. (3978.T) — VMCI valuation read
Composite valuation read on 3978.T: VMCI 50/100 against a Communication Services sector median of 50. The 0-point above-median print is the headline number for Macromill, Inc., and at the mid-cap tier it reflects how the five pillars combine into a single decision-grade score.
Trailing 30-day insider activity for 3978.T: nothing material on SEC EDGAR. With the Form 4 channel quiet, the price-vs-DCF gap and the trailing margin trend carry more weight in the active read.
**Investor frame.** Value, quality, risk in three lines on 3978.T: 3978.T trades at 15.0x earnings, 17% below the Communication Services median of 18.0x; ROIC of 17.0% sits 7.0pp above the Communication Services median (10.0%); net debt to EBITDA of -0.8x leaves covenant headroom. EV/EBITDA at 14.0x versus 12.0x for Communication Services closes the value frame.
3978.T fell 2.8% over the trailing 7 days, with a -8.4% read on a 30-day basis.
Macromill, Inc. provides marketing research and digital marketing solution worldwide. The company offers neuro research services to investigate and evaluate neural activity reactions, such as electroencephalograms that cannot be caught by questionnaires and interviews. It is also involved in the Internet research; offline research, such as focus group interview/depth interview, central location test, and home use test; digital marketing research, database research, self-type research, medical research, and promotion research, as well as O2O promotion, sampling promotion, and web advertisement services. In addition, the company provides data analysis services; marketing and consulting services; and Movie Karte, a neuroresearch that measures the effectiveness of video advertisements using brain wave data. Further, it offers Macromill Ads, a digital advertising service, which includes advertisement planning, distribution, and effectiveness measurement products. The company has a collaboration agreement with Sumitomo Mitsui Card Co., Ltd. Macromill, Inc. was founded in 2000 and is headquartered in Tokyo, Japan.
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